December 12, 2023

How and Where to Create a Free QR Code

Learn how to create a QR code, and where you can create your own for free!

Time to read:
3 Minutes
Written by
Kate Robertson

QR codes have become an essential marketing tool in today's digital world. They allow businesses to easily connect with their customers and provide them with a seamless experience. Creating one of these scannable codes is not only easy but also free. In this blog post, we will discuss how and where to create a free QR that you can use all over your digital and print marketing efforts.

What is a QR code?

A QR code, short for Quick Response code, is a two-dimensional barcode that can be scanned using a smartphone or a QR code reader. These codes look like a mix of pixels. They're made up of black squares on a white background.

People can scan them using the cameras on their phones. With a generator, you can link information to a code. Scanning the code will show a link, email, website, product info, or something else. In recent years,

QR codes gained popularity because people can use them for pretty much anything. Plus, they're extremely convenience in sharing information instantly. Homeowners can easily scan the QR code wherever they see it. It's much quicker than asking customers to type in a URL or number.

Our team uses QR codes at events and in our booth to share promos with visitors!

QR code at a roofr booth at an event that links to a gift card

Creating a QR Code

Now, let's dive into the process of creating a free QR code.

Because the good news is that there are many online platforms and mobile applications that offer QR code generation services for free.

One of the most popular options is QR code generators available on websites like QRCode Monkey, QRStuff, or QR Code Generator. These platforms provide a user-friendly interface where you can easily customize you design, size, and content links.

How to create a QR Code

To create your code, you first need to determine the type of information you want to encode. Whether it's a website URL, a text message, or a social media profile, these platforms offer a wide range of options to choose from.

For Roofr users, it's popular to use these codes to share links to Instant Estimators. Because you can track IE links, you can monitor what QR Codes are driving you leads.

Read our case study about how Amanda from Maven Roofing & Exteriors used the IE to close a $52,000 job in 5 days.  

Branding your codes

After entering the information, you can customize the appearance of your QR code. You can choose from different colors, add a logo or an image, and even adjust the size to fit your needs. It's important to keep in mind that outside of borders and branding, the actual code itself must stay the same. Don't use hard-to-read colors or make things too complicated for scanners to understand.

keep it simple.

Once you're satisfied with the design, you can generate the QR code. The platform will provide you with a downloadable image file that you can use for various purposes. Whether you want to print it on marketing materials, display it on your website, or share it on social media, the possibilities are endless.

Where to use QR codes for roofing

QR codes can be used in various marketing materials such as:

  • Brochures
  • Door hangers
  • Flyers
  • Business cards
  • Lawn signs
  • On your truck

They can be used to send customers directly to links or webpages, like your:

  • Pricing page
  • Instant Estimator
  • Email address
  • Seasonal promotion
  • About Us page
  • Facebook page
  • Google Reviews

Many of these codes are trackable and you can monitor the performance of these links like you would any other marketing campaign. We have even heard about roofing companies putting codes on balloons and handing them out to kids! Get creative and have fun with it.

A great tool for marketing, tracking, and more

This free and easy tool is a great way to help customers contact you quickly and easily. QR Codes is a simple and cost-effective way to improve your marketing efforts. We encourage you to use them to connect with your customers and provide them with a seamless experience.

Want to know more about Roofr's Instant Estimator? Check it out here!

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