One platform.
All the tools for your roofing business.

Managing your leads, customers, roof measurements, proposals, material ordering, invoicing and payments has never been easier.
Sign up for free with email. No credit card required.
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Rated 4.7/5 stars with over 1,000+ reviews

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Roofr Dashboard Image
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“I had three applications that I was using to do what I do now in Roofr. The management side and taking it from three apps to one is a huge benefit for our company. ”
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Chase Caldwell, Owner, HOMEMASTERS - Bend, OR

Tools proven to win more jobs.

Manage your business with Roofr CRM.

Roofr is your single source of truth to manage your jobs from lead to payment, and gain powerful insights into your business. Organize your job details, automate next steps, and see how each job is progressing.

You get a clear line of sight on your operations so nothing slips through the cracks, and real-time data to make more informed decision.

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Give roof estimates in seconds.

The Instant Estimator lets you expand your marketing reach, with less effort. Homeowners instantly get access to estimates of their roofs based on your custom pricing, and their info and job details are delivered right to your inbox.

Whether you're investing in ads, your website, door knockers, social, or relying on referrals, Roofr's Instant Estimator lets you capture, qualify and quote in seconds, so you can close deals faster.

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Fast, accurate roof measurement software.

Get a roof report for $12 USD within 3 hours, or use our DIY tool for free! Order accurate reports from anywhere so that you can measure more roofs, in less time.

You’ll save valuable time that you can use to focus on the other parts of your business.

Man working on a roof

Stunning proposals that win jobs 10x faster.

Our top-rated Roofr Proposals are known for their customizations, ease of use, and close rate. You can deliver professional proposals that build trust with your customers, faster than your competition can pick up the phone.

Win more jobs in less time with minimal effort. Plus! Your customers will love our e-signing feature.

Payments Dashboard

Order your materials with just a few clicks.

With Roofr, ordering materials is (dare we say it) easy. The digital material orders turn proposals into detailed orders without a single manual calculation needed.

Now, you’ll be able to send and track material orders instantly in Roofr. Just think of all the time savings.

Roofr Screens

Get paid on time with integrated invoicing.

Never lose track of your revenue again. You can create, send, and track all your invoices in Roofr from proposal to make sure you’re getting paid on time, without the bottlenecks.

Plus! Anyone on your team can create invoices (not just people with access to quickbooks).

Analytics Dashboard

Flexible payment options your homeowners will love.

Make it easier for your customers to pay by offering integrated credit card and ACH processing. With Roofr Payments you’ll get affordable rates that protect your revenue, and secure payment processing you can trust.

Roofr Payments seamlessly integrates with our invoicing platform so you - and anyone on your team - can collect payments in an instant.

Analytics Dashboard
Roofr CRM

Integrated Workflow

With Roofr, you can go from lead to payment in one place. One platform. One login. Endless time savings.

Joseph Andrews,

CEO of Master Craft Roofing

Amanda Veinott
CASE Study

Grew their business by 2x in year two.

“The Roofr Proposal tool was completely blowing people away. Just the feedback we were getting was amazing, and we started noticing deals closing overnight.”

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Amanda Veinott,

CEO, Maven Roofing & Exteriors

Amanda Veinott

Closed her first job on Roofr for $52k.

“I would absolutely recommend Roofr
to other roofing businesses.”

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Benjamin Tiger,


Amanda Veinott

Earned $2.5M in 1 year with Roofr.

“Roofr costs more money than measuring a roof yourself, but the amount of time saved and efficiency for it, far outweighs the cost of the product itself. Roofr pays for itself 10x over, and for me this is lifetime partnership.”

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Matthew Watson,

General Manager at Watchman Roofing

Amanda Veinott

Saving 10 hours a month with Roofr’s automations.

“It's definitely helps us keep things organized, streamlines our process, allows everybody to see where jobs are at so that we can work more efficiently and execute our own personal tasks.”

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A roofing software built for you.

Finally, one simple and easy to use platform that lets you run your roofing business seamlessly.

Roofr: The all in one software for roofers

Have you met our @*#$ing amazing support team?

13 minute average reply rate. Get answers fast.

90+% customer satisfaction rating

Call us, chat with us, or email us. 7 days a week.

Master the platform with unlimited onboarding calls*.

Dedicated Account Manager* that’s ready to help.

*Available for paid subscribers.
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Your first roof report is free.
Sign up in seconds.

Stars rating

Rated 4.7/5 stars with over 1,000+ reviews

Sign up for free with email. No credit card required.

Frequently asked questions

How long does it take to get set up?

It totally depends on your business. And we know that you’re busy. That’s why we have dedicated Implementation Teams to help you get set up your account - including uploading materials, creating proposal templates, adding your team etc. Plus, you’re paired with an account manager that meets with you regularly to make sure you’re always getting the most out of your account.

Do you charge per seat?

Nope! We know that teamwork makes the dreamwork. On (most of) our subscription plans your whole team can collaborate on one account - no additional cost. We say most of because on the Pro plan - 3 seats are included. If you’re on the Pro plan and you need more than 3 users - let’s talk about upgrading you to Premium.

How many seats are included with my Roofr account?

Our Free plan includes 2 seats, our Pro plan includes 3 seats, our Premium includes 5 seats, and our Elite plan includes a custom amount of seats.

For more information on setting up your team, talk to an expert today!

Does Roofr offer a free trial?

No, we don't offer a free trial at this time, but our Pay As You Go plan includes unlimited $18 Roofr Report orders, 5 free proposals to create and send, and some CRM functionality. If you'd like access to more, you can talk to an expert of our team to see subscription plan features in action.

Does Roofr CRM have tools to generate leads?

With Roofr’s instant estimator, you can not only generate leads - you generate QUALIFIED leads. The instant estimator replaces gathering contact information from a form, and actually provides an instant quote based on the lead’s address. It’s doesn’t replace a full marketing strategy, but makes it more efficient. Way more efficient.

Can I create custom stages in my board view?

If you’re reading this from the future…then yes. This will be possible in the winter.

Can I customize the job board view of my pipeline?

Yes, you can customize your pipeline dashboard based on job stages. Each stage is shown as column in your kanban view, and you can add or remove them at any time. If you want to play god, you can also change your pipeline view with filters. You can view the active pipeline by team member, job value, date range - you name it.

I want to use Roofr CRM but you’re missing a feature I love. What do I do?

Chances are we’re already working on it! The best thing to do is book a call with one of our team. They know the product inside and out, and can help find a solution. Like my mom always says, you never know until you ask!