How We Helped a Roofer Earn $2.5M in 1 Year

Company Info
at Watchman Roofing
Ben Morrow


Ben had worked with other measurement report softwares in the past, but found them expensive and timely. He wanted something accurate, and available fast.

Last year, he completed over 200 roofs. That cost can add up if you're ordering reports for each job, and not using the right measurement software.


Ben went to the roofing community and received the same feedback from multiple other roofers - try Roofr. That's when he decided to give us a shot.

We've helped Ben cut his measurement report costs down by over 80% while also receiving his reports in as little as 30 minutes.


Ben has worked extremely hard to grow his 7-figure business, and we're thrilled he trusts us at Roofr to help. Now, Ben is subscribed to our Pro plan, and for only $89/month he get $12 reports back within 6 hours (among many other features). He also found a few other benefits:

First: His sales team can quote faster without any lags, which means being able to close business faster than competitors, saving him and his team almost 250 hours by using Roofr.

Second: His team isn't on the roof anymore. Not only is this more affordable, and efficient but he says it's also much better for health and safety.

Third: He found that Roofr was even more accurate than when his team hand measured in the past.

His final thoughts?

Often times business owners try to find ways to cut costs, and that's natural. Roofr costs more money than measuring a roof yourself, but the amount of time saved and efficiency of it, far outweighs the cost of the product itself. Roofr pays for itself 10x over, and for me this is a lifetime partnership.


Ben has earned over $2.5 million in less than one year by choosing Roofr. He and his team save countless hours traveling from roof to roof, and put that time right back into following up with leads and closing more deals.


Total Reports Ordered


Min Average Report Turnaround


Total Annual Cost

most loved features

Ben's favorite feature are Roofr Reports. They allow him to receive a full, detailed roof measurement report in less than 6 hours for only $12.