Roofr smarter, not harder.
What you're about to watch might ruin other platforms for you. Don’t say we didn’t warn you.

Roofr: Roofr run through demo
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Liked what you saw? You’ll love what you get when you talk to our team. Whether you’re scaling up or just getting started, we’ll show you exactly how Roofr can fit your business.
Tools proven to win more jobs
Job tracking
Stay organized and up to date on all the jobs in your pipeline. Job boards make it easy to know what’s on track and what needs attention.
Automated workflow
Automate your processes to save time, reduce errors, and keep your team on track. Work more efficiently with the peace of mind nothing will be missed.
Team collaboration
Stay on the same page with the whole team working seamlessly one place. Assign tasks, write notes, and track job activity for instant updates.
Performance tracking
Get visibility into your lead quality, sales close rate, revenue, team performance, (and more) with real-time data from your job pipeline.




Lead capture
Turn generic contact forms into instant roof quotes that capture leads. Collect and manage your lead details directly in Roofr, to win the job faster.
Marketing optimization
Capture leads from anywhere, not just a form on your website. Turn all your marketing - ads, door hangers, business cards - into lead capture forms.
Lead qualification
Capture important project details and skip the back and forth with homeowners. Quickly qualify and prioritize leads to improve your close rate.
Customer experience
Stand out from your competitors by delivering value faster. Build trust with homeowners by offering estimate options up front and on their own time.




Digital aerial measurements
Order reports from anywhere by typing in the address and hitting send. Detailed reports are sent right to your inbox, so you can measure more roofs in less time.
Instant proposals
Convert your Roofr Reports into proposals with a click. Measurements and materials are automatically converted into a digital proposal with your branding and prices.
Comprehensive reports
Each report is a flat rate of $13 and includes all structures at the address, measurements, material calculations and recommended waste factor.
DIY reports
Use our easy online tool to draw roof measurements yourself and instantly convert them into professional measurement reports.




Dynamic digital proposals
Create and update proposals from anywhere, whether it’s your desk or in the field. Changes are made in real-time to save time on admin and get signatures faster.
On the spot e-signatures
Create unlimited e-signatures so everyone who needs to sign, can sign quickly from their own device. There’s no extra cost and no need to switch softwares.
Customizable templates
Customize your templates with your own branding and easy select pricing options like discounts, Good/Better/Best pricing, and upgrades.
Activity tracking
Track your proposal activity to know when they’ve been sent, received, and opened so you can follow up faster and spend less time chasing down updates.




Standardized material orders
Never start from scratch again. Quickly create material orders from auto-populated customer details and quick select supplier information.
Easy tracking
Manage your orders in the dashboard to know what’s been sent and what’s been filled, and stay up to date at a glance on your job record.
Instant email sending
Create and send material orders from your Roofr account to streamline your process and make sure nothing slips through the cracks.
Automated workflow
Quickly convert won proposals into material orders with a click by importing line items and prices. Now teams can work seamlessly together in one place.




Integrated proposals
Offer a seamless customer experience by converting signed proposals into invoices. Directly import line items and pricing for consistency and transparency.
Dashboard & status updates
The dashboard helps you prioritize urgent invoices and know when to follow up with customers who are behind on payments.
Track and record payments
Easily collect and record payments directly on the invoice to reduce errors, consolidate paperwork, and know what’s still outstanding.
One software for everyone
Anyone can create invoices in Roofr so there’s no need to rely on one person, switch back and forth from platforms, or pay for extra software seats.




Digital payment processing
Offer homeowners the option to make online payments through credit card or ACH/EFT transfers, from their own devices.
No hidden fees
There’s no cost to sign up for Roofr payments, no minimum spends and competitive processing fees help you protect your margins.
Secure payments in Roofr
Sign up and manage your payments directly in Roofr for peace of mind when it comes to your money. Trust the same team you trust with everything else.
Integrated invoices
Roofr Payments let’s you send payment requests with your invoices so homeowners can settle up on the spot, from their own devices.




Schedule and manage work
Events are connected to job records, for full visibility into tasks, deadlines, and milestones.
Better collaboration
Keep your entire team informed —from sales to production—on what’s happening and when.
Time-saving automations
Automatically update homeowners when events are scheduled, changed, or coming up.
Track availability
Manage one calendar for all of your team’s work with smart filters, event types and custom views.




Send PDFs for signature
Upload, add signature fields, and send — all inside Roofr. Keep important paperwork linked to each job.
Streamlined workflow
Send contracts, inspection reports, or certificates during sales, production, and payment — all within your job workflow.
Real-time tracking
Track when documents are sent, opened, and signed right inside Roofr. Eliminate manual follow-ups and stay one step ahead with live updates synced directly to the job card.
Save time & money
Forget juggling other subscriptions. Signatures is included with Elite subscriptions, giving you powerful document management without the extra fees or manual uploads.




Join thousands of roofers who successfully streamline their sales process with Roofr
