Marketing Your Roofing Business in 2023
Summary
In this episode our amazing Content Marketing Manager, Astawa Alam, joins Pete to chat about how you can be improving your marketing efforts in 2023. Astawa has a rich background in growth marketing, content marketing, social media, and web design. He's here to give you awesome tips that you can start using today to increase your brand awareness, and scale your business.
Transcript
Additional resources
How to Generate More Roofing Leads in 2026 (15+ Proven Strategies)
Lead gen always on your mind? Never wonder where your next lead is coming from with this playbook to make lead gen easy for roofers.
5 Things Your Roofing Website Needs (That Most Don’t Have)
Need a roofing website that actually works? Most roofing businesses don't nail SEO, fast info, mobile optimization, or lead conversion. Here's how you can pull ahead.
Putting Your Expertise to Work as Digital Content with Phil Risher
Pete sits down with Phil Risher to talk about roofing contractor marketing content, AI and LLMs, return on ad spend (ROAS), and marketing that actually converts.
More episodes
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Referral Partners and the New Rules of Marketing (with Michael Stearns)
Michael Stearns of Ascend Digital talks referral partners, AI marketing tips, and why chasing lead volume is the wrong approach for roofers.
60 Billboards, Zero Middlemen: How Ken Conrad Built a $20M Roofing Company
Our August Roofr of the Month, Ken Conrad, shares how vertical integrations helped cut out the middleman and put that money back into his crew.




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