One platform.
All the tools for your roofing business.

Managing your leads, customers, roof measurements, proposals, material ordering, invoicing and payments has never been easier.
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Rated 4.7/5 stars with over 1,000+ reviews

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FEATURED PARTNERS
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Solutions proven to win more jobs.

Growing your business.

Whether growth is about working smarter, having more free time, or expanding your business, Roofr can help. Work more effectively, build processes, and give yourself the space and time to focus on your goals.

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Landing your leads.

We know that getting leads is the never-ending challenge for roofers. With the Instant Estimator, leads come to you instantly from your website, business card, ads and more. Leads land directly into your dashboard so you can review, qualify, and quote before your competition.

Leads Dashborad Image

Closing your jobs.

Give homeowners beautiful quotes with Roofr Proposals. They take minutes to build and seconds to send with templates, material catalogs, and the Measurement-to-Proposals integration. Print or email proposals for in-person or digital signatures that make it easy for your customers to sign.

Plus, our automation feature and interactive job board help you follow up at the perfect time to win your jobs with ease.

Man working on a roof

Send invoices, get paid.

Send invoices, collect payments, and track your revenue directly on the Roofr Dashboard. Keep your earnings under control with the ability to monitor who owes you, how much you’re waiting on, when you billed them, and what steps are being taken to ensure you get paid on time.

Payments Dashboard

Building your brand.

From branded Proposals and Measurements to slapping your Instant Estimator code on your website, truck, and door hangers, Roofr helps you stand out from the competition. Build your recognition and become the neighborhood roofer that homeowners turn to.

Roofr Screens

Understanding your performance.

Get the data and insights you need to make confident business decisions. Our performance dashboard tracks everything from project progress and revenue forecast to sales team performance insights and marketing channel analytics. Discover bottlenecks and uncover opportunities at a glance.

Analytics Dashboard

Onboard faster than ever.

Roofr is built by roofers, and we take our customers' experiences personally. Our dedicated Customer Success, Support, and Implementation Teams are available to paid plan users as often as they need them. Roofr will ensure that all your information is uploaded and that you are making the most of your account. Consider us just another member of your team.

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TOOLS

Manage your business with Roofr CRM.

Roofr is your single source of truth to manage your jobs from lead to payment, and gain powerful insights into your business. Organize your job details, automate next steps, and see how each job is progressing.

You get a clear line of sight on your operations so nothing slips through the cracks, and real-time data to make more informed decision.

Dashboard Panel

Give roof estimates in seconds.

The instant estimator lets you expand your marketing reach, with less effort. Homeowners instantly get access to estimates of their roofs based on your custom pricing, and their info and job details are delivered right to your inbox.

Whether you're investing in ads, your website, door knockers, social, or relying on referrals, Roofr's Instant Estimator lets you capture, qualify and quote in seconds, so you can close deals faster.

Dashboard Screenshots

Fast, accurate roof measurement software.

Get a roof report for $12 USD within 3 hours, or use our DIY tool for free! Order accurate reports from anywhere so that you can measure more roofs, in less time.

You’ll save valuable time that you can use to focus on the other parts of your business.

Dashboard Screenshots

Stunning proposals that win jobs 10x faster.

Our top-rated Roofr Proposals are known for their customizations, ease of use, and close rate. You can deliver professional proposals that build trust with your customers, faster than your competition can pick up the phone.

Win more jobs in less time with minimal effort. Plus! Your customers will love our e-signing feature.

CRM Dashboard

Order your materials with just a few clicks.

With Roofr, ordering materials is (dare we say it) easy. The digital material orders turn proposals into detailed orders without a single manual calculation needed.

Now, you’ll be able to send and track material orders instantly in Roofr. Just think of all the time savings.

Dashboard Screenshots

Get paid on time with integrated invoicing.

Never lose track of your revenue again. You can create, send, and track all your invoices in Roofr from proposal to make sure you’re getting paid on time, without the bottlenecks.

Plus! Anyone on your team can create invoices (not just people with access to quickbooks).

Dashboard Screenshots

Flexible payment options your homeowners will love.

Make it easier for your customers to pay by offering integrated credit card and ACH processing. With Roofr Payments you’ll get affordable rates that protect your revenue, and secure payment processing you can trust.

Roofr Payments seamlessly integrates with our invoicing platform so you - and anyone on your team - can collect payments in an instant.

Dashboard Screenshots

Amanda Veinott,

CEO, Maven Roofing & Exteriors

Amanda Veinott
SUCCESS STORY

Closed her first job on Roofr for $52k.

“I would absolutely recommend Roofr
to other roofing businesses.”

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Benjamin Tiger,

CEO of ROOF TIGER

Amanda Veinott
success story

Earned $2.5M in 1 year with Roofr.

“Roofr costs more money than measuring a roof yourself, but the amount of time saved and efficiency for it, far outweighs the cost of the product itself. Roofr pays for itself 10x over, and for me this is lifetime partnership.”

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Matthew Watson,

General Manager at Watchman Roofing

Amanda Veinott
success story

Saving 10 hours a month with Roofr’s automations.

“It's definitely helps us keep things organized, streamlines our process, allows everybody to see where jobs are at so that we can work more efficiently and execute our own personal tasks.”

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“I had three applications that I was using to do what I do now in Roofr. The management side and taking it from three apps to one is a huge benefit for our company. ”
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Chase Caldwell, Owner, HOMEMASTERS - Bend

Plans built for your business.

Wondering how we compare to your current roofing platform?
Talk to one of our experts today to learn more. All pricing is in USD.

Pay-As-You-Go
Monthly Plan
$0
per month
$18 USD reports in 24 hours and unlimited free DIY measurements. Start for free.
Included
24h measurement reports
Included
$5 material calculations
Included
Free DIY measurements
Included
Create & send 5 free proposals
Included
Speed up report turnarounds with Guaranteed Delivery times
See all features
Additional fees apply
Pro
Monthly Plan
$89
per month
CRM features, payments, invoicing, 6 hours measurements, and our stunning proposal builder.
Included
All Free Plan Features, plus:
Included
CRM features
Included
6h measurement reports
Included
$12 measurement reports
Included
Unlimited proposals
Included
Free material calculations
Included
Your logo on reports
Premium
Monthly Plan
$149
per month
CRM features, material ordering, 3 hour measurements and custom proposals with e-signatures.
Included
All Pro Plan Features, plus:
Included
CRM features
Included
Material Ordering
Included
3h measurement reports
Included
Branded proposals & custom layouts
Included
Multi-option proposals
Included
Annotated images
Elite
Annual Plan
Book a Demo
Our full CRM feature suite, 3 hour reports, unlimited seats, and exclusive access to our Instant Estimator.
Included
All Premium Plan Features, plus:
Included
All CRM features
Included
Our fastest report turnaround time
Included
Discounted satellite imagery
Included
Instant Estimator
Pay-As-You-Go
Monthly Plan
$0
per month
$18 USD reports in 24 hours and unlimited free DIY measurements. Start for free.
Included
24h measurement reports
Included
$5 material calculations
Included
Free DIY measurements
Included
Create & send 5 free proposals
Included
Speed up report turnarounds with Guaranteed Delivery times
See all features
Additional fees apply
Pro
Monthly Plan
$72
per month
CRM features, payments, invoicing, 6 hours measurements, and our stunning proposal builder.
Included
All Free Plan Features, plus:
Included
CRM features
Included
6h measurement reports
Included
$12 measurement reports
Included
Unlimited proposals
Included
Free material calculations
Included
Your logo on reports
Premium
Monthly Plan
$112
per month
CRM features, material ordering, 3 hour measurements and custom proposals with e-signatures.
Included
All Pro Plan Features, plus:
Included
CRM features
Included
Material Ordering
Included
3h measurement reports
Included
Branded proposals & custom layouts
Included
Multi-option proposals
Included
Annotated images
Elite
Annual Plan
Book a Demo
Our full CRM feature suite, 3 hour reports, unlimited seats, and exclusive access to our Instant Estimator.
Included
All Premium Plan Features, plus:
Included
All CRM features
Included
Our fastest report turnaround time
Included
Discounted satellite imagery
Included
Instant Estimator

Have you met our @*#$ing amazing support team?

13 minute average reply rate. Get answers fast.

90+% customer satisfaction rating

Call us, chat with us, or email us. 7 days a week.

Master the platform with unlimited onboarding calls*.

Dedicated Account Manager* that’s ready to help.

*Available for paid subscribers.
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Your first roof report is free.
Sign up in seconds.

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Oops! Something went wrong while submitting the form.
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Stars rating

Rated 4.7/5 stars with over 1,000+ reviews

Frequently Asked Questions

GETTING STARTED
How long does it take to get set up?

It totally depends on your business. And we know that you’re busy. That’s why we have dedicated Implementation Teams to help you get set up your account - including uploading materials, creating proposal templates, adding your team etc. Plus, you’re paired with an account manager that meets with you regularly to make sure you’re always getting the most out of your account.

Do you charge per seat?

Nope! We know that teamwork makes the dreamwork. On (most of) our subscription plans your whole team can collaborate on one account - no additional cost. We say most of because on the Pro plan - 3 seats are included. If you’re on the Pro plan and you need more than 3 users - let’s talk about upgrading you to Premium.

How many seats are included with my Roofr account?

Our Free plan includes 2 seats, our Pro plan includes 3 seats, our Premium includes 5 seats, and our Elite plan includes unlimited seats.

For more information on setting up your team, talk to an expert today!

Does Roofr offer a free trial?

No, we don't offer a free trial at this time, but our Pay As You Go plan includes unlimited $18 Roofr Report orders, 5 free proposals to create and send, and some CRM functionality. If you'd like access to more, you can talk to an expert of our team to see subscription plan features in action.

CRM
Does Roofr CRM have tools to generate leads?

With Roofr’s instant estimator, you can not only generate leads - you generate QUALIFIED leads. The instant estimator replaces gathering contact information from a form, and actually provides an instant quote based on the lead’s address. It’s doesn’t replace a full marketing strategy, but makes it more efficient. Way more efficient.

Can I create custom stages in my board view?

If you’re reading this from the future…then yes. This will be possible in the winter.

Can I customize the job board view of my pipeline?

Yes, you can customize your pipeline dashboard based on job stages. Each stage is shown as column in your kanban view, and you can add or remove them at any time. If you want to play god, you can also change your pipeline view with filters. You can view the active pipeline by team member, job value, date range - you name it.

I want to use Roofr CRM but you’re missing a feature I love. What do I do?

Chances are we’re already working on it! The best thing to do is book a call with one of our team. They know the product inside and out, and can help find a solution. Like my mom always says, you never know until you ask!

I do siding and gutters as well - can I manage all my trades in the CRM?

You bet! There’s a couple of ways you can do this, but the easiest way is to talk to one of our experts to help get you set up. We’ve got a bada$$ implementation team dedicated to helping you get the most out of your account.

I already have a Roofr account - how do I sign up for CRM?

You don’t! The CRM features are already accessible in your account (mind blown). In your existing Roofr dashboard you’ve got access to all the CRM features - no additional set up, no additional fees. Want to learn how to start optimizing your Roofr dashboard today? Talk to an expert today.